Whether your business is small and brand new or large and established, there’s likely a Shopify plan that will fit your needs and budget. It’s also a highly scalable platform, so if you start with the basics, it’s easy to adapt as your business grows.
Shopify platform features that are standard across all four plan options include 24/7 support and a variety of tools for entrepreneurs, plus automatic order, product, and inventory updates . The higher-tier plan you choose, the more additional features are offered, including everything from shipping discounts and labels to fraud analysis and language translation.
Shopify Tier Pricing and Plans [Compared]
Shopify Lite – $9 per month
The Shopify Lite plan is for businesses that want to add a buy button to their existing website, or businesses that sell in person and need a point-of-sale (POS) processor. For this reason, it’s not the ideal solution for the average small business looking to build a professional online store.
The Shopify Lite plan offers a card reader for in-person purchases. These transactions have a 2.7% fee, while online sales go through the Shopify payment gateway, which charges a 2.9% fee plus $0.30 per transaction.
Shopify Basic – $29 per month
The Shopify Basic plan offers more features than the Lite plan, making it a good choice for small businesses looking to build a complete online store with omnichannel selling capabilities, including dropshipping. Basic includes an online store, with both a website and a blog. Users can list an unlimited number of items and can sell on online marketplaces and social media.
The Shopify Basic plan includes solutions for businesses that want to offer in-store transactions, such as card readers. With Basic, online purchases have a per-transaction fee of 2.9% plus $0.30, while in-person purchases have a 2.7% fee.
Shopify Standard – $79 per month
The standard Shopify plan includes everything you’ll get with Basic, plus performance reports, up to five employee accounts, and support for purchasing gift cards. You will also be able to take advantage of the abandoned cart recovery tool. This plan is the one you’ll need to start any international sales, as it allows you to use country-specific domains and currency conversions.
Shopify’s fees are lower than the basic plan, at 2.6% plus $0.30 per transaction. The in-person card transaction fee is also 2.5% at no additional cost.
Shopify Advanced – $299 per month
The Shopify Advanced plan is designed for businesses that sell high volumes both online and in person, and need more advanced features. With unlimited storage capacity, up to 15 employee accounts, and third-party calculated shipping rates, this plan is built for heavy traffic. Users will also have access to custom reporting options and e-commerce automation.
Shopify Advanced fees are the lowest of any plan, with an online fee of 2.4% plus $0.30 per transaction. The in-person transaction fee is also 2.4%, with no surcharge.