• Tue. Nov 29th, 2022

Global E-commerce Market Overview to 2027

BySamuel M. Craig

Aug 16, 2022

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Dublin, Aug. 16, 2022 (GLOBE NEWSWIRE) — The “Global E-commerce Market: Analysis by Product Categories, by Model Type (Business-to-Business and Business-to-Consumer), by Region Size and Trends with Impact of COVID-19 and The “Forecast to 2027” report has been added to ResearchAndMarkets.com’s offer.

Global e-commerce market in 2021 was valued at US$14.30 trillion and is projected to reach US$52.06 trillion by 2027. Over the past few years, selling through e-commerce platforms has been faster and faster. E-commerce has evolved considerably over the years.

The advancement of technological hardware and the Internet over the past decade has had a direct association with e-commerce. E-commerce has grown to rival traditional shopping in many ways, just as the Internet has become the preferred medium for marketing, advertising, and purchasing products, goods, and services.

E-commerce is a platform for buyers and sellers to engage in order to buy or sell goods and services online. Online platforms are accessible on the Internet and can be accessed via mobile phone, laptop or computer. The continued rise of e-commerce is inevitable, driven by the proliferation of the mobile and ubiquitous Internet.

Traditional brick-and-mortar categories are experiencing a rapid transition to the web. The global e-commerce market is expected to grow at a CAGR of 26.55% during the forecast period 2022-2027.

Dynamics of the global e-commerce market:

  • Drivers of Growth: Young consumers, primarily Millennials and Gen Z, are digital natives who are both familiar and comfortable with using technology in their daily lives. Moreover, they buy online due to factors such as low prices, flexible returns and same delivery. Further, the market is expected to rise owing to increasing internet connectivity, growing smartphone penetration, growing adoption of m-commerce, rapid urbanization, growing acceptance of digital transactions, expanding the regional localization of Internet content, improving the shopping experience, etc. during the last years.

  • Challenges: The e-commerce industry is known to be the most vulnerable industry in terms of cybersecurity. Malware attacks hijack the targeted user’s system, web server and all confidential data for a period of time and demand a certain amount of money in exchange for returning user data. It is a threat to e-commerce sites as it loses customer trust. Hence, the increase in malicious applications would have a negative impact on the growth of the e-commerce market. Additionally, other factors such as ambiguity with cross-border trade, information asymmetry (virtual reality vs reality), etc. are challenges for the market.

  • Trends: The advent of 5G technology would provide a potential opportunity to improve the consumer shopping experience and facilitate application in many different industries. The 5G network is considered a powerful tool to support applications such as VR and AR in the e-commerce industry. Therefore, the potential of 5G can be expected to create more important synergies that will drive the digital transformation of e-commerce in the years to come. More market trends are believed to grow the e-commerce market over the forecast period, which may include growing influence of social media, expansion of e-commerce share in retail sales totals, growing use of search engine optimization, growing popularity of self-service platforms, growing adoption of omnichannel platforms, growing trend of green consumerism, technological innovations, integration of augmented reality and virtual reality in the e-commerce industry, etc.

COVID-19 impact analysis and way forward:

The global e-commerce market has been impacted in many ways by the COVID-19 pandemic. COVID-19 has brought many changes in the world, digital transformation of economic activities has happened rapidly, on top of that, the world has witnessed a limitation in purchases (but purchase of goods or essential services only), the growth of startups entering e-commerce, significant increases in its purchases of computer equipment and sporting goods, and increased reliance on real-time and digital payments. The changes brought about by COVID-19, such as the rapid shift to internet, mobile-first, omnichannel, etc., are expected to have a long-term impact in the post-COVID era.

Competitive landscape and recent developments:

Compared to a few years ago, today’s e-commerce world is almost unrecognizable. Due to the pandemic, online retailing has grown in importance and has become a requirement for many businesses. As a result, the market is considered fragmented and strong rivalry is likely in the coming years. Many companies use various techniques to maintain their position in the e-commerce market.

In addition, key players in the e-commerce market are:

Main topics covered:

1. Summary

2. Presentation
2.1 E-commerce: an overview
2.1.1 Definition of e-commerce
2.1.2 Elements of e-commerce
2.2 E-commerce Segmentation: An Overview
2.2.1 E-commerce Segmentation

3. Global Market Analysis
3.1 Global E-commerce Market: An Analysis
3.2 Global E-commerce Market: Product Category Analysis
3.3 Global E-commerce Market: Model Type Analysis

4. Regional Market Analysis
4.1 Asia-Pacific E-commerce Market: An Analysis
4.1.1 Asia-Pacific E-commerce Market: An Overview
4.1.2 Asia-Pacific E-commerce Market by Value
4.1.3 Asia-Pacific E-commerce Market by Model Type (Business-to-Business (B2B) and Business-to-Consumer (B2C))
4.1.4 Asia Pacific B2B e-commerce market by value
4.1.5 Asia Pacific B2C e-commerce market by value
4.1.6 Asia-Pacific E-commerce Market by Region (China, India, Japan, South Korea and Rest of Asia-Pacific)
4.1.7 China E-commerce Market by Value
4.1.8 Japan E-commerce Market by Value
4.1.9 India E-commerce Market by Value
4.1.10 South Korea E-commerce Market by Value
4.1.11 Rest of Asia Pacific e-commerce market by value
4.2 North America E-commerce Market: An Analysis
4.2.1 North America E-commerce Market: An Overview
4.2.2 North America E-commerce Market by Value
4.2.3 North America E-commerce Market by Model Type (Business-to-Business (B2B) and Business-to-Consumer (B2C))
4.2.4 North America B2B E-commerce Market by Value
4.2.5 North America B2C E-commerce Market by Value
4.2.6 North America E-commerce Market by Region (USA, Mexico & Canada)
4.2.7 The US e-commerce market by value
4.2.8 Mexico E-commerce Market by Value
4.2.9 Canada e-commerce market by value
4.3 E-commerce Market in Europe: An Analysis
4.3.1 E-commerce market in Europe: an overview
4.3.2 Europe e-commerce market by value
4.3.3 Europe E-commerce Market by Region (UK, Germany, France, Spain and Rest of Europe)
4.3.4 UK E-commerce Market by Value
4.3.5 Germany E-commerce Market by Value
4.3.6 France E-commerce Market by Value
4.3.7 Spain e-commerce market by value
4.3.8 Rest of Europe e-commerce market by value
4.4 Rest of the Global E-commerce Market: An Analysis
4.4.1 Rest of the Global E-commerce Market: An Overview
4.4.2 Rest of the Global E-commerce Market by Value

5. Impact of COVID
5.1 Impact of COVID-19
5.1.1 Impact of COVID-19 on the e-commerce market
5.1.2 Impact of COVID-19 on e-commerce product categories
5.1.3 Impact of COVID-19 on digital transactions
5.1.4 Retail megatrends post-COVID-19

6. Market dynamics
6.1 Engine of growth
6.1.1 Increasing Internet Connectivity
6.1.2 Growing population of Gen Z and Millennials
6.1.3 Growing Smartphone Penetration
6.1.4 Increase in mobile commerce adoption
6.1.5 Rapid urbanization
6.1.6 Growing Acceptance of Digital Transactions
6.1.7 Expansion of regional localization of Internet content
6.1.8 Improve shopping experience
6.2 Challenges
6.2.1 Increase in malicious applications
6.2.2 Ambiguity with cross-border trade
6.2.3 Asymmetry in information (virtual vs reality)
6.3 Market trends
6.3.1 Increase in 5G mobile subscriptions
6.3.2 Growing influence of social media
6.3.3 Expansion of e-commerce share in total retail sales
6.3.4 Growing use of search engine optimization
6.3.5 Growing popularity of self-service platforms
6.3.6 Growing adoption of omnichannel platforms
6.3.7 Growing trend of green consumerism
6.3.8 Technological innovations
6.3.9 Integration of Augmented Reality and Virtual Reality in the E-Commerce Industry

7. Competitive Landscape
7.1 Global E-commerce Players by Market Share
7.2 US E-commerce Players by Market Share
7.3 Global E-commerce Players by Visit Share

8. Company Profiles
8.1 Amazon.com, Inc.
8.1.1 Business overview
8.1.2 Operating segment
8.1.3 Business strategy
8.2 eBay Inc.
8.2.1 Presentation of activities
8.2.2 Region of operation
8.2.3 Business strategy
8.3 Alibaba Group Holding Limited
8.3.1 Overview of activities
8.3.2 Operational Segment
8.3.3 Business Strategy
8.4 Walmart Inc.
8.4.1 Business Overview
8.4.2 Operating segment
8.4.3 Business strategy
8.5 Rakuten Group, Inc.
8.5.1 Company Overview
8.5.2 Operational Segment
8.5.3 Business strategy
8.6 JD.com, Inc.
8.6.1 Company Overview
8.6.2 Operational Segment
8.6.3 Business Strategy
8.7 Home Depot, Inc.
8.7.1 Company Overview
8.7.2 Net sales by product lines
8.7.3 Business strategy
8.8 Zalando SE
8.8.1 Company Overview
8.8.2 Operational Segment
8.8.3 Business strategy
8.9 Shopify Inc.
8.9.1 Company Overview
8.9.2 Region of operation
8.9.3 Business strategy
8.10 Wayfair Inc.
8.10.1 Company Overview
8.10.2 Operating segment
8.10.3 Business Strategy
8.11 Apple Inc.
8.11.1 Company Overview
8.11.2 Operating segment
8.11.3 Business strategy
8.12 Meituan
8.12.1 Company Overview
8.12.2 Operating segment

For more information about this report visit https://www.researchandmarkets.com/r/mvt5n3

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